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Hybrid Showroom for SCHENCK RoTec


We are pleased to present another successful project in the corporate area. Ixtenda was honored to design an interactive hybrid showroom. The digital showroom was created on the occasion of EMO Milano 2021 - The Magic World of Metalworking and acts as a central presentation and information platform. Due to the ongoing COVID-19 situation, the digital twin of machines for demonstration and presentation has gained significant importance.

COVID-19 has brought about a radical rethink in the presentation, marketing and sustainability of products and services. Despite these adversities, it was important to our customer to represent a maximum of innovation and individuality in the customer presentation and consultancy.

The proven One Flow Production Pipeline, which is used in the entire iVP value chain, made it possible to quickly, individually and sustainably integrate CAD data and use it further.

Ixtenda was responsible for the conception, realtime 3d programming and CGI creation as well as their implementation. All content and scenes are completely CGI produced.

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